Ad Studio
Creative concepts for paid social (Meta). One idea per card, on the house palette — calm, flat, monochrome — because in a loud feed, quiet is the pattern interrupt. The through-line: don't aim for less screen time, aim for what you'd rather be doing. Every card exports in all three Meta sizes — 4:5 (feed), 9:16 (Reels/Stories) and 1.91:1 (horizontal/link) — one source, rendered to each.
Focus on more, not less
The reframe — the phone isn't the enemy, an unspent day is. Earn the scroll.
“Less screen time.” → “Earn it.”
“Stop counting screen time. Start counting push-ups.”
“The goal was never less phone. It was more of your life.”
“You don't need less phone. You need a reason to put it down.”
“Do 10 squats. Then scroll.”
“Don't block your phone. Earn it.”
“Your phone already runs your day. Point it somewhere good.”
A day in the life
Minutes, not hours. A few small moments — morning, noon, night — add up to a different day. The timeline runs as one image; the moment cards share its schedule, so they double as a Meta carousel (swipe through the day). Generated by ad-creatives/build-day.sh.
“A day on Make Me.” — five small moments, morning to night.
“A few minutes a day. That's the whole ask.”
“7:00 a.m. — Read the Bible.”
“12:00 noon — 10 squats.”
“3:00 p.m. — A short walk.”
“6:00 p.m. — Three good things.”
“9:30 p.m. — Log off.”
Animated · Make me ___
The brand device on a loop — the natural hero for Reels & Stories. Plays live below; built from the stills via ad-creatives/build-anim.sh.
The verb, on a loop.
Same cuffed figure; the task cycles through the app-verified set — run, walk, push up, squat, read, read the Bible, be grateful, do. Rendered at all three sizes — 4:5, 9:16, 1.91:1 — ~10s each, seamless dissolve. Drop the matching MP4 into any placement, or screen-record the live version for the exact slide-in motion.
Make me ___ · the verb wall
One creative, every task — same cuffed figure, the verb swaps. Movement, faith, discipline, the defiant ones. (Add a verb: one line in ad-creatives/build-makeme-verbs.sh, then re-run it.)
“Make me run.”
“Make me push up.”
“Make me squat.”
“Make me plank.”
“Make me walk.”
“Make me stretch.”
“Make me read the Bible.”
“Make me be grateful.”
“Make me pray.”
“Make me worship.”
“Make me serve.”
“Make me rest.”
“Make me journal.”
“Make me meditate.”
“Make me study.”
“Make me get up.”
“Make me make the bed.”
“Make me go outside.”
“Make me drink water.”
“Make me show up.”
“Make me log off.”
The Bible in a year
For the faith-minded audience — the whole Bible read in 365 bite-sized pieces, a few minutes a day. One reading, every day, until it's done. Pairs with the “Make me read the Bible.” verb card above.
“The whole Bible. In a year.” — 365 short readings.
“365 — bite-sized readings. One a day.”
“It starts with day one.” — Day 1 of 365, don't break the chain.
“1,189 chapters. Today, just one.”
Hooks & identity
Scroll-stoppers — sharper teeth, less argument.
